Running a balanced bing search marketing operation can be a lot of fun. It can also be very frustrating.
In this post I will try to inspire you to come up with new and fresh approaches to have fun while working on it.
Getting the bing search marketing campaign right can at times be frustrating when you need to come up with ideas to market your company. When done correctly, a well managed bing search marketing campaign captures the audience’s attention. You need to keep the readers interested in the story, and they will continue to read if done right.
Is there any difference when using a bing search marketing professional in Botswana compared to having the staff working on this inhouse?Should you employ professionals from a bing search marketing professional in Botswana or is it better to use internal resources in the firm to handle bing search marketing in the company?The questions you need to ask yourself has a number of aspects that you should think about. Here, I will try to discuss some of the things you should be aware of before deciding whether a bing search marketing professional is needed or whether it is better using internal staff at the house at the local branch office in Botswana.
Use of own staff in Botswana to manage projects outsourced to the bing search marketing professionalOften, people in the Botswana-office can have broader knowledge of what is going on locally than what one would expect from a bing search marketing professional far away or what the people at the headquarters of your organization know about. However, this does not necessarily mean that it is good use of resources to engage internal human resources locally in relation to the bing search marketing professional. Below I will highlight some of the things that need to be agreed about before proceeding.
The project you are thinking of setting out to a bing search marketing professional can be time consuming and difficult to learn, but it can be well worth the time and resources
Good bing search marketing toolsThere are some things you need to be aware of when using a bing search marketing professional – whether this is handled by local staff in Botswana, or centrally at the head office. Below is a handy checklist of things you need to think about, as well as the best tools you can use for either free or commercial tools where free alternatives are not available or significantly inferior to the commercial ones.
Majestic.comMajestic SEO is the world’s largest link index. You can use this tool to find out everything of interest about links to your own pages and what your competitors locally in Botswana are doing, or what national and international competitors are up to. Links to your website and subpages are crucial to your search engine rankings, so this is important to keep tabs on.
Google AlertsTo be on top of things, it is important to know what happens as early as possible. Google Alerts sends you an email every time someone mentions the words and phrases you specify. This can be anything from trademarks that are important to you, people of interest or general words and phrases that are important to your business. You can have alerts for all employees, freelancers you use, your trademarks including websites you run and words and phrases you focus on. All of this gives you a good overview of what is being talked about that matters internally. Google’s notification is free to use and helps you to be early in terms of being on top of what your competitors in Botswana are doing, potential public relations disasters in the form of negative reviews and much else useful.
Ranks.nlRanks.nl has a bunch of professional SEO tools that I can really recommend. One of the tools I use most is Page Analyzer. With this tool, you can check keyword density on each subpage of your domain to optimize for keywords or phrases. If the bing search marketing professional you are planning to use is at all professional, they probably use the tools available from ranks.nl – or similar tools extensively.
Need help deciding whether to use a bing search marketing professional or manage the project yourself?Do you need to discuss what a bing search marketing professional should do? Do you need someone to throw ball with? Feel free to contact me. Contact information can be found in the menu. We never charge before agreed from both sides.
Questions or comments?Ask in the comments section below, or share with me your experiences with the use of a bing search marketing professional compared to keeping things in the firm, whether it is about local searches in Botswana, or anywhere else. Don’t forget to share this post on social media. Sharing is caring, and will also bring more perspectives to the discussion. You will find social sharing buttons just below the article.
commonly Asked questions
Do you do bing search marketing for a business in Botswana?
Yes. My company does. We provide bing search marketing services targeting any location. Since everything we do is on internet, location does not matter at all to us. It should not matter to you either.