What can a google marketing agent in Japan do for you?

Creating a google marketing campaigns can be a rewarding experience, but it can also create frustration.

In this post I will try to give you inspiration with new and fresh approaches to have fun while working on it.

Managing a good google marketing campaign is not always easy when you need to come up with ways to market your company. A good google marketing campaign captures the target market’s attention. You need to keep the target markets immersed in the story, and they will continue to read if done right.

Is there any difference when using a google marketing agent in Japan compared to having the staff working on this inhouse?

Should you hire specialists from a google marketing agent in Japan or is it better to use staff in the company to handle google marketing in the firm?The questions you need to ask yourself has a number of aspects that you should think about. In this article I will highlight some of the things you should be aware of before deciding whether a google marketing agent is needed or whether it is better using internal staff at the house at the local branch office in Japan.

Use of own employees in Japan to manage projects outsourced to the google marketing agent

Often, people in the Japan-office can have broader knowledge of what is going on locally than what one would expect from a google marketing agent far away or what the people at the headquarters of your company are aware of. Although, this does not necessarily mean that it is good use of resources to engage internal human resources locally in relation to the google marketing agent. Below I will highlight some of the things that need to be given some thought.

The project you are thinking of setting out to a google marketing agent can be time consuming and difficult to learn, but it can be well worth the time spent and resources used

Putting the work out to a google marketing agent can certainly pay off, but it is still important that there are available resources that can handle this in a proper way on the part of the firm. If you already have limited resources, it is unlikely that this type of task will receive sufficient focus and attention from company staff without adequate resources dedicated to handling the project. The google marketing agent knows that these things require a lot of attention and dedication and are knowledge-intensive, so they have put the resources needed to handle the project in a professional way. It has always been clear to me that it is you who know your service and your market best, so if you have the resources needed, it is definitely the best thing to do it yourself. This is something that must be carefully considered before making a decision on how to proceed with google marketing.

Good google marketing tools

There are some things you need to be aware of when using a google marketing agent – whether this is handled by local staff in Japan, or centrally at the headquarter. Below is a handy checklist of things you need to think about, as well as the best tools you can use for either free or commercial tools where free alternatives are not available or significantly inferior to the commercial ones.

Majestic.com

Majestic SEO is the world’s largest link index. Use this tool to find out everything you need to know about links to your own pages and what your competitors locally in Japan are doing, or what national and international competitors are up to. Links to your website and subpages are crucial to your search engine rankings, so this is important to keep tabs on.

Google Alerts

To be on top of things, it is important to know what happens as early as possible. Google Alerts sends you an email every time someone mentions the words and phrases you specify. This can be anything from trademarks that are important to you, people of interest or general words and phrases that are important to your business. You can have alerts for all employees, freelancers you use, your trademarks including websites you run and words and phrases you focus on. All of this gives you a good overview of what is being talked about that matters internally. Google’s notification is free to use and helps you to be early in terms of being on top of what your competitors in Japan are doing, potential public relations disasters in the form of negative reviews and much else useful.

Ranks.nl

Ranks.nl has a number of professional SEO tools that I can really recommend. One of the tools I use most is Page Analyzer. With this tool, you can check keyword density on each subpage of your domain to optimize for keywords or phrases. If the google marketing agent you are planning to use is at all professional, they probably use the tools available from ranks.nl – or similar tools extensively.

Need help deciding whether to use a google marketing agent or manage the project yourself?

Do you need to discuss what a google marketing agent should do? Do you need someone to throw ball with? Feel free to contact me. Contact information can be found in the menu. We never charge before agreed from both sides.

commonly Asked questions

Questions or comments?

Ask in the comments section below, or share with me your experiences with the use of a google marketing agent compared to keeping things in the firm, whether it is about local searches in Japan, or anywhere else. Don’t forget to share this post on social media. Sharing is caring, and will also bring more perspectives to the discussion. You will find social sharing buttons just below the article.

This post was proofread by Grammarly.